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You are here: Home / Marketing / Brand Management / Industry Advertising Co-Op Program / Social Media

Social Media

Facebook
Instagram

Due to the overwhelming response, we have reached the $350,000 threshold for reimbursements based on the current applications received. The funds allocated for reimbursements in this program have been fully committed. Unfortunately, we are unable to accommodate additional reimbursement requests at this time.

For those of you who did not make the current reimbursement cut, we encourage you to stay engaged with us as new opportunities may arise. Please consider joining our waitlist for additional funding for the Social Media co-op program. If additional funds are available, we will reach out on a first-come, first-serve basis.

Join the Waitlist Now

For those partners who received an approved application before the program was closed, please find the information below about the upcoming Reimbursement cycle.


Reimbursement Process

Reimbursements will be made on a half-year basis. All reimbursement documentation must be emailed to Lindsey Norment ([email protected]) by submission deadlines below:

January 31, 2025 for ads that run July-December 2024

  • Submission deadline is January 31st, 2025
  • Reimbursement made to partners by March 1, 2025

There is a 10-day grace period. Submissions received after February 10, 2025, will not be approved for reimbursement.

Required Documentation for Reimbursement

Review the Reimbursement one-sheeter for more information on the required documentation. 

Please note: Submitting the wrong documentation could affect your reimbursement!

The following documents must be submitted in order to collect reimbursement. 

  1. Screenshot(s) of Facebook Ads Manager showing:
    • Run Dates
    • Total Spend
  2. Ad Delivery Report exported Excel document from the Facebook Ads Manager showing:
    • Run Dates
    • Total Spend

Screenshot of the Ads Manager and the Ad Delivery Report must reflect a half-year time period (e.g. July-December 2024).

Contact: Lindsey Norment or Ali Zaman.


Sample Ads:

Facebook Luray
Facebook Ad

Industry Advertising Co-Op Program

  • Social Media
    • Social Media How-to Guide
  • LeisureMedia360
  • Adara
  • TripAdvisor
  • Blue Ridge Outdoors
  • SOJERN
  • STORYGIZE
  • Advertising Opportunities
  • FY25 Co-Op Overview

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