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You are here: Home / Marketing / Brand Management / Industry Advertising Co-Op Program / SOJERN

SOJERN

Programmatic Display/Pre-roll

Intelligent digital marketing solutions for the travel industry. Find and target consumers looking to travel and influence them to book directly with you. Utilize display and video banners and preroll to reach potential audiences.

Contact:

Todd Schechter: [email protected]

Partner Offer

Partners receive a 1:1:1 match giving you 3x the advertising value on your investment in a digital advertising campaign with KPIs set specifically to your goals.

Spend: $2,500 – $25,000

  • Sojern Match: 100%
  • VTC Match: 100%

Flight: 3 Month minimum

Example:

Partner pays $6,000
+ VTC Match: $6,000
+ Sojern Match: $6,000 =
Total Advertising Value: $18,000

Receive detailed economic impact report with investment


Campaign Flight:Minimum of 3 Months; Beginning July 2024 and ending before June 30, 2025
Buy-In Options:Minimum $2,500, Maximum $25,000
Channel Options:Display, Native, Video; Impressions based on investment level and channels
Assets:JPG, GIF, PNG or HTML5 format for Desktop and Mobile due 2 weeks prior to start date
Pixels: Sojern pixel placement is recommended for optimization and detailed insights reports
KPI Options:ROAS, Hotel bookings, Video Completion Rate, Web Traffic
Reporting:Participants will have access to their own Sojern Online Account Dashboard with insights and reporting including campaign performance, audience profile, market insights, and more
Package LevelPartner InvestmentVirginia Tourism MatchSojern MatchTotal Media Value
Min. Partner Buy-In$2,500$2,500$2,500$7,500
Max. Partner Buy-In$25,000$25,000$25,000$75,000

Industry Advertising Co-Op Program

  • Social Media
    • Social Media How-to Guide
  • LeisureMedia360
  • Adara
  • TripAdvisor
  • Blue Ridge Outdoors
  • SOJERN
  • STORYGIZE
  • Advertising Opportunities
  • FY25 Co-Op Overview

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