
Utilize Adara’s 1st party travel intent data to reach the right audience, the ability to provide detailed reporting and optimization off the destination’s preferred KPI’s (bookings, engagement with content, leads, etc).
Role of Channel: Consideration > Conversion
Contact: Jeremy Harvey
WHY ADARA?
- A proven partner in delivering site traffic and lower funnel results, Adara is a travel-focused platform that connects consumers to advertisers, has real time first-party search, booking and loyalty data from 370+ global travel suppliers (airlines and hotel partners). Adara can target travelers actively searching for their next vacation, building consideration but also impact hotel bookings and revenue generated to your destination.
PARTNER OFFER
Display Match Program
VTC matches at 100%; Adara matches at 50%
Option 1: Programmatic Display
- VTC matches 100%, Adara matches 50%
- Partner minimum Spend = $10k
- Prospecting and retargeting
- 3-month flight with custom geo targets
Option 2: Programmatic Display and Credit Card measurement
- VTC match: 100%, Adara match: 40%
- Partner minimum spend= $25k
- Prospecting and retargeting
- 3 month flight with custom geo targets
- Credit card report
Option 3: ConnectedTV and CTV Measurement
- VTC match: 100%, Adara match: 40%
- Partner minimum spend = $25k
- Prospecting and retargeting
- 2 month flight with custom geo and interest targets
- CTV Measurement Report