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You are here: Home / DRIVE Outdoor – DMO Grant Process

DRIVE Outdoor – DMO Grant Process

  1. Virginia Destination Marketing Organizations (who have been established for at least 6-months at time of applying) must complete the online Application on vatc.org/driveoutdoor during the application period at the beginning of the round. Please see the grant round timeline found here.
  2. Once completed, communities received a notification at the end of the application grading period if they had been selected to participate in the current grant round.
  3. If selected, the community worked with VTC to host their DRIVE Outdoor workshop, led by SIR.
  4. After the DRIVE Outdoor workshop is completed, communities are eligible to apply for grant funds for product development.

Drive Tourism

  • DRIVE 2.0
  • DRIVE Outdoor
  • DRIVE Tourism +
  • Statewide Strategic Tourism Plan 2025-28

Contact Us

For more information, please contact: 

Caitlin Castainca Johnson at [email protected]

Jacob Bower at [email protected] 

Sarah Austen Holzgrefe at [email protected]

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